Women Running Sports Media

The past two weeks I have written about how the media portrays women around men's sports. This week I am going to dip into who is running the media outlets and what role women have inside them. Many of the sports news outlets today such as ESPN, Sports Illustrated, and Bleacher Report all have CEOs who are men. Men also dominate the employes inside of each of those companies. Barstool Sports, however, is a little different. Let me start off by giving you a little background on Barstool. Barstool started out as a betting newspaper by Dave Portnoy. Yes, a man started Barstool but when it was time to grow Barstool Dave went out and found a female CEO. The CEO of Barstool today is Erika Nardini. Erika being the CEO of Barstool puts Barstool apart from the other sports media outlets and often speaks openly about being a CEO of a male dominate platform. Many people have given Barstool a hard time for things that bloggers have said about women but they have a women CEO and they have a handful of women bloggers. All of the women that work for barstool are proud and love working inside a male dominate office. There is something to be said about this because there has been so much in the news how women feel put down and feel they cant hold high positions inside of male dominate companies and here is a company that could easily be a very male dominate company and has a fantastic women CEO.

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The "Position" Women Play in Sports Media

When you think of the word position and sports you probably think about a pitcher, goalkeeper, or a quarterback. Many women and men play other positions off the field as well but particularly women athletes that are attractive play a different position than ones that are classified as "less attractive" by whoever classifies them. Let's take Alex Morgan, for example, she is a phenomenal soccer player who plays for the US women's national team. You probably have seen her face on many promotional ads as well as other brands outside of soccer brands not because she is the best female soccer player some might argue there are better ones but because she is "the most attractive". Most companies running ads targeted toward people who are fans of sports pick the most attractive women to be on their ads because they know men like to look at attractive women so then it makes them more likely to buy the product they are advertising. This happens with women athletes acro...

Women and NBA

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There are many women athletes out there but there are not as many women pro teams as men. Women also do not get paid as much as men do to play sports. This is a major topic in women's sports right now especially with the women's national soccer team. When it has come to women's rights in the sports world it has always been a hot topic. I first remember hearing about women not getting as many scholarships or not as much scholarship money as the male college athletes. Now there are rules in place that for every male athlete scholarship there is a women's one as well. Which I believe is important because women deserve the same things men do. So back to the US women's soccer team, they have been fighting for equal pay and it looks as if they are finally going to get it (yay!). I love what this is doing for women's sports because the players in the Women's national basketball association are also fighting for higher pay. Its the part where the word fighting comes...

Women: Sports Media

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